The Invisible Cinema: How to Hide a 120-Inch Screen in Your Living Room

December 01, 2025

The Invisible Cinema: How to Hide a 120-Inch Screen in Your Living Room



We all want the dream: the immersive, spine-tingling experience of a 120-inch screen that rivals the local cineplex, right in the comfort of our own home.

But we also want a living room that looks like a living room—not an electronics store.

The dilemma of modern interior design is that as screens get bigger, they become giant, imposing black rectangles that dominate a wall and ruin Carefully curated aesthetics when turned off.

Welcome to the era of The Invisible Cinema.

It is now entirely possible to have a massive 120-inch display that completely disappears when the credits roll. The secret lies in specialized integration tech that blends audiovisuals seamlessly with furniture and architecture.

At Elactree, we specialize in these one-stop stealth solutions. Here is how you can hide a massive screen in plain sight using three distinct approaches.


Solution 1: The Magic of the Motorized UST Cabinet

This is currently the most sought-after solution for luxury living rooms because it requires zero structural changes to your walls or ceiling.

It utilizes an Ultra-Short Throw (UST) projector. Unlike traditional projectors that sit at the back of the room, a UST sits inches away from the wall, usually on a media console.

How It Hides the Screen:

A standard UST setup still leaves a large, fixed frame screen on your wall. The "Invisible" solution, perfected by Elactree, uses a custom-engineered Motorized UST Cabinet.

  1. The Furniture: The projector is hidden inside a beautiful, custom-built media credenza.

  2. The motorized Screen: A specialized, rollable 120-inch ALR (Ambient Light Rejecting) screen is integrated into the back of the cabinet itself.

  3. The Reveal: With a single touch of a button, a motorized slider opens the top of the cabinet, the projector turns on, and the screen silently rises upward out of the furniture.

When you are done, it retracts back into the cabinet, leaving nothing behind but a stunning piece of furniture.

Best For: Homeowners who want a massive screen without construction or drywall work.


Solution 2: The In-Ceiling Retractable Screen

This is the classic "James Bond" approach to hidden cinema. If you are building a new home or undergoing a major renovation, this is the ultimate stealth move.

How It Hides the Screen:

Instead of rising from below, the screen descends from above.

A specialized housing is installed flush into your ceiling cavity. Inside sits a motorized 120-inch screen. When not in use, all you see is a thin, barely perceptible line on your ceiling. When activated, a trapdoor opens, and the screen drops down in front of your wall (or even in front of an existing smaller TV or fireplace).

At Elactree, we ensure these systems are synchronized perfectly with your projector and sound system for a seamless activation sequence.

Best For: New builds, extensive renovations, or rooms with high ceilings where floor space for a cabinet is limited.


Quick Comparison: Choosing Your Stealth Approach

Which invisible solution fits your lifestyle?

FeatureMotorized UST CabinetIn-Ceiling Retractable"Art Mode" TV (e.g., The Frame)
Max Screen SizeTypically 100" - 120"120"+ (Sky is the limit)Typically up to 85"
Installation EffortLow. Place furniture against the wall.High. Requires ceiling construction/drywall.Medium. Requires flush wall mounting and hidden power.
Visibility When OffZero. Looks like premium furniture.Near Zero. A thin line on the ceiling.High Aesthetic. Looks like framed art.
Room LightGood (needs ALR screen material).Good (depends on projector brightness).Excellent (works in bright sun).
The "Wow" FactorExtreme. The rising screen is magical.High. Classic cinematic feel.Moderate. Impressive camouflage.
Elactree SolutionCustom Integrated Furniture UnitsRecessed Housings & SynchronizationSales & Custom Framing Installation

Solution 3: Hiding in Plain Sight with "Art Mode"

Sometimes, a 120-inch projector setup isn't feasible due to room layout or uncontrollable ambient light. If you need to stick to a traditional flat panel but hate the "black mirror" look, "Art Mode" functionality is the answer.

Popularized by displays like the Samsung The Frame, these TVs are designed to look exactly like framed art when not in use.

How It Hides the Screen:

They utilize matte screens designed to reflect light like canvas or paper, rather than glossy glass. When turned "off," they display high-resolution art pieces, family photos, or curated digital prints.

Elactree takes this a step further by providing custom bezel frames to match your decor, ensuring the TV looks like a deliberate design choice rather than a piece of technology.

Best For: Bright living rooms, gallery walls, or spaces where a 120-inch screen is simply too large.


Why Choose Elactree for Your Invisible Cinema?

Hiding a 120-inch screen isn't just about buying a projector; it's an engineering challenge.

If the motorized cabinet isn't perfectly aligned, the image will be warped. If the in-ceiling screen isn't properly tensioned, it will curl. If the components don't talk to each other, you'll be juggling five remote controls.

Elactree is your one-stop solution provider.

We don't just sell boxes; we design integrated experiences. We provide the motorized furniture customized to your aesthetic, the specialized ALR screens necessary for living room viewing, the projectors, and the installation expertise to make it all work with a single button press.

Don't compromise your design for your entertainment. Have both.

Ready to make your screen disappear? Visit elactree.com today for a consultation.


Frequently Asked Questions (FAQs)

Q: Can I use a regular projector screen for a Motorized UST Cabinet?

A: No. UST projectors require very specific, tensioned "Ambient Light Rejecting" (ALR) screens that have a special optical structure designed to catch light coming from steep angles below. Using a standard screen will result in a washed-out image and visible wrinkles. Elactree cabinets come integrated with the correct screen type.

Q: Are these hidden screens suitable for bright living rooms?

A: Yes, but technology matters. For projectors (Solutions 1 & 2), you absolutely need an ALR screen paired with a bright projector to combat daylight. While they look best in dim environments, modern ALR tech makes daytime viewing very acceptable. "Art Mode" TVs (Solution 3) are generally best for very bright rooms.

Q: How much space does a Motorized UST Cabinet require?

A: These cabinets are deeper than standard media consoles because they need to house both the projector and the motorized screen mechanism. They typically require a depth of about 22-28 inches, depending on the specific projector model and screen size desired.

Q: Does Elactree handle the installation?

A: Yes. We are a one-stop solution provider. We handle the consultation, the custom fabrication of the motorized furniture or screens, the audiovisual equipment selection, and the final white-glove installation to ensure perfectly aligned, synchronized operation.


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