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Commercial Digital Signage

Sony FW-50BZ35P 50-inch 4K Professional BRAVIA Display

SKU: FW-50BZ35P
In Stock
The Sony FW-50BZ35P is a 50-inch 4K UHD Professional BRAVIA display designed for corporate, retail, education, hospitality, and digital signage applications. Powered by Sony's XR Processor with AI scene recognition, it delivers exceptional image quality with 500 nits brightness, Deep Black Non-Glare technology, and a 92% DCI-P3 color gamut for vivid, lifelike visuals. The display supports reliable 24/7 operation, portrait and landscape installation, IP5X dust-resistant construction, built-in Android platform, Apple AirPlay support, RS-232C control, and 32GB internal storage, making it an ideal solution for professional commercial environments
Resolution 3840 x 2160
Screen Size 50
Brightness 500 nits
Response Time 6 ms

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Pro BRAVIA BZ35P

Advanced technology for compelling pictures that always stand out, even in bright environments

Available in screen sizes from 43”-85”, Pro BRAVIA BZ35P Series grabs your audience’s attention with very high 500 nit screen brightness for bold, high-impact visuals that are always seen clearly, even in bright environments. Bright or harsh room lights can mean weak, washed-out images in meeting rooms, lobbies and retail stores. Pro BRAVIA BZ35P’s Deep Black Non-Glare Standard suppresses reflections while delivering high-contrast visual performance. Combined with the display’s high brightness, wide colour gamut, wide viewing angle* and unique AI-powered image processing technology with Sony’s powerful XR Processor, Pro BRAVIA BZ35P captivates viewers’ attention with consistently clear, bright images.

Pro BRAVIA BZ35P

Streamlined Design, Elevated Performance

Tough, slim, strikingly styled Pro BRAVIA BZ35P Series is the truly professional display, uniting extraordinary 4K HDR picture quality and enhanced reliability with greater energy efficiency and reduced ownership costs in challenging corporate, educational and retail environments. Deep Black Non-Glare Standard suppresses screen reflections for high-contrast visuals. Friendly operation and generous customisation options make life simple in today’s connected AV spaces.

Streamlined Design, Elevated Performance

High-contrast visual performance

Deep Black Non-Glare Standard combines a high-haze, glare-reducing coating with advanced contrast processing powered by the XR Processor. Reflections are supressed to deliver high-contrast visual performance.

High-contrast visual performance

Every scene optimised by AI

Our power-packed XR Processor features an AI scene recognition system that detects and analyses with unprecedented accuracy and precision. Improved detection ensures all content is fine-tuned to deliver an even more immersive and memorable viewing experience. Key image elements – colour, contrast, resolution, focal points, depth, and motion – are optimised in parallel for rich, striking visuals without unnatural tones or excessive enhancement. What’s more, low-resolution content is automatically upscaled to near-4K quality without unnatural looking artefacts.

Every scene optimised by AI

 

Specifications

General Features

Display Features

  • Screen Size:50"
  • Brightness (cd/m²):500
  • Contrast Ratio:1,200:1
  • Dynamic Contrast Ratio:400,000:1
  • Response Time (Gray to gray, Typical, ms):6
  • Display Resolution (H x V, pixels):3840 x 2160
  • HDR (High Dynamic Range) Compatibility:Yes (HDR10,HLG)
  • Portrait/Tilt Compatibility:Yes
  • Dimming Type:Frame Dimming
  • Panel Type:VA
  • Backlight Type:Edge LED
  • Colour Gamut (DCI-P3):92%
  • Picture Processor:XR Processor
  • Operation Time:24/7
  • Deep Black Non
  • Glare:Standard
  • Haze (%):25%
  • Viewing Angle (Right/Left):178 (89 / 89) degree (CR >10)
  • Viewing Angle (Up/Down):178 (89 / 89) degree (CR >10)

Video 

Professional Features

  • HDMI Signal:4096x2160p(24, 50, 60Hz),
    3840x2160p(24, 25, 30, 50, 60Hz),
    1080p(24, 30, 50, 60Hz),
    1080i(50, 60Hz),
    720p(24, 30, 50, 60Hz),
    576p
    480p
  • IP Rating (Dust resistant):IP5X
  • Real-Time Clock:Yes
  • Pro Mode:Yes
  • HDMI Auto Wake-Up:Yes
  • HTML5 Platform:Yes
  • Multicast/IPTV:TBD
  • Operating System:Android
  • On-board Storage (GB):32GB

Audio 

Network 

  • Audio Power Output:20W
  • Wireless LAN:Integrated

Convenience Features

Control 

  • USB Playback Codecs:MPEG1:MPEG1 / MPEG2PS:MPEG2 / MPEG2TS(HDV,AVCHD):MPEG2,AVC / MP4(XAVCS):AVC,MPEG4,HEVC / AVI,MotionJpeg / MOV:AVC,MPEG4,MotionJpeg / MKV,AVC,MPEG4,VP8.HEVC / WEBM:VP8 / 3GPP:MPEG4,AVC / MP3 / ASF(WMA) / LPCM / WAV / MP4AAC / FLAC / JPEG
  • On Screen Clock:Yes
  • Sleep Timer:Yes
  • On/Off Timer:Yes
  • Apple AirPlay:Yes
  • IP Control:Yes
  • RS-232C Control:Yes
  • HDMI-CEC:Yes

Inputs and Outputs

Environment 

  • HDCP:HDCP2.3 (for HDMI1/2/3/4)
  • HDMI Inputs Total:4 (Side)
  • USB Ports:2 (Side)
  • Ethernet Inputs:1 (Side)
  • Rated Power Consumption:97 W
  • Power Consumption (in Standby):0.5 W
  • Dynamic Backlight Control:Yes
  • Power Saving Mode:Yes

Design Features

Certificates

  • VESA® Hole Pitch (W x H):200 x 200 mm / 7 7/8 x 7 7/8 inch
  • Energy Star:Yes
  • EPEAT:TBD

Measurements

Weight

  • Dimension of TV without Stand (W x H x D):1126 x 647 x 47 mm / 44 3/8 x 25 1/2 x 1 7/8 inch
  • Dimension of Package Carton (W x H x D):1226 x 770 x 131 mm / 48 3/8 x 30 3/8 x 5 1/4 inch
  • Weight of TV without Stand:11.5 kg / 25.4 lb,
  • Weight of Package Carton (Gross):16 kg / 35.3lb,

 

FAQs

1. What is the Sony FW-50BZ35P 50-inch 4K Professional BRAVIA Display?

The Sony FW-50BZ35P is a 50-inch 4K UHD Professional BRAVIA Display designed specifically for commercial environments such as corporate offices, retail stores, educational institutions, hospitality venues, meeting rooms, and digital signage installations. Unlike consumer TVs, it is engineered for reliable business use with 24/7 operation, portrait and landscape installation, IP5X dust resistance, and professional control features. Powered by Sony's XR Processor with AI scene recognition, the display delivers exceptional image quality with 500 nits brightness, Deep Black Non-Glare technology, and a 92% DCI-P3 color gamut. Its built-in Android platform, Apple AirPlay, Chromecast, and enterprise management capabilities make it a versatile solution for modern business communication.

2. What are the key features of the Sony FW-50BZ35P Professional Display?

The Sony FW-50BZ35P combines advanced display technology with professional-grade reliability. It features a 50-inch 4K UHD resolution, Sony XR Processor with AI Picture Processing, 500 nits brightness, Deep Black Non-Glare technology, and 92% DCI-P3 wide color gamut for stunning visuals. The display supports HDR10 and Dolby Vision content, ensuring enhanced contrast and vibrant colors. Built-in Android OS, Apple AirPlay, Chromecast, HTML5 signage, RS-232C control, Wi-Fi, and 32GB internal storage provide seamless content management. Designed for continuous 24/7 commercial operation with portrait and landscape installation support, it is ideal for businesses seeking a dependable professional display solution.

3. How does the XR Processor improve image quality on the Sony FW-50BZ35P?

The Sony FW-50BZ35P uses Sony's XR Processor with AI scene recognition to deliver remarkably realistic picture quality. The processor intelligently analyzes every frame, optimizing color, contrast, sharpness, and depth in real time. AI Picture Processing enhances textures, reduces noise, and improves clarity, resulting in lifelike visuals for presentations, digital signage, and video playback. Whether displaying promotional content, educational materials, or business dashboards, the XR Processor ensures consistent performance with natural-looking images and smooth motion. This advanced technology helps businesses create a more engaging visual experience for customers, employees, and audiences.

4. Is the Sony FW-50BZ35P suitable for digital signage applications?

Yes. The Sony FW-50BZ35P is specifically designed for professional digital signage applications. It supports HTML5 signage, Pro Mode customization, Android-based content management, and enterprise control features, allowing businesses to display dynamic content without requiring external media players in many scenarios. Its 4K UHD resolution, 500 nits brightness, and Deep Black Non-Glare technology ensure excellent visibility in commercial environments. The display also supports portrait and landscape installation, making it suitable for retail advertising, hospitality information displays, corporate communications, educational campuses, transportation hubs, and public information systems.

5. Can the Sony FW-50BZ35P operate 24/7?

Yes. The Sony FW-50BZ35P is engineered for reliable 24/7 commercial operation, making it ideal for businesses that require continuous performance. Unlike standard consumer televisions, this professional BRAVIA display is built for demanding environments where uninterrupted operation is essential. It is suitable for digital signage, retail displays, hotel information systems, corporate lobbies, airports, hospitals, and educational institutions. Combined with Sony's durable commercial design, IP5X dust resistance, and professional management tools, the display delivers dependable long-term performance while minimizing maintenance requirements.

6. What picture quality can I expect from the Sony FW-50BZ35P?

The Sony FW-50BZ35P delivers exceptional 4K UHD picture quality with realistic colors, impressive contrast, and excellent detail. Its XR Processor enhances every image using AI scene recognition, while the 92% DCI-P3 color gamut produces rich and accurate colors. Deep Black Non-Glare technology reduces reflections and improves black levels, making content easier to view in brightly lit environments. Support for HDR10 and Dolby Vision further enhances image depth and dynamic range. These features make the display ideal for professional presentations, digital advertising, educational content, and premium commercial installations.

7. How bright is the Sony FW-50BZ35P display?

The Sony FW-50BZ35P offers 500 nits of brightness, providing clear and vibrant images in most indoor commercial environments. This brightness level ensures that presentations, advertisements, menus, and informational content remain highly visible in offices, classrooms, retail stores, and hospitality spaces. When combined with Deep Black Non-Glare technology, the display minimizes reflections and maintains excellent image clarity even under strong ambient lighting. The result is a professional viewing experience that supports effective communication throughout the day.

8. What is Deep Black Non-Glare technology in the Sony FW-50BZ35P?

Deep Black Non-Glare technology is designed to improve visibility by reducing reflections while maintaining deep black levels and excellent contrast. On the Sony FW-50BZ35P, this technology helps preserve image clarity in brightly lit environments where glare can affect readability. Instead of washing out dark scenes, it delivers richer blacks and more detailed visuals, making presentations, digital signage, and multimedia content easier to view. This feature is especially valuable for meeting rooms, classrooms, retail stores, hospitality venues, and other commercial spaces with significant ambient lighting.

9. Does the Sony FW-50BZ35P support Android, Apple AirPlay, and Chromecast?

Yes. The Sony FW-50BZ35P includes a built-in Android platform along with Apple AirPlay and Chromecast support for flexible wireless content sharing. Users can easily stream presentations, videos, images, and applications from compatible smartphones, tablets, and laptops without complex setup procedures. This simplifies collaboration during meetings, training sessions, classroom instruction, and business presentations. The integrated smart platform also supports app installation, digital signage solutions, and enterprise content management, reducing the need for additional external devices.

10. What is the Sony FW-50BZ35P price in India?

The price of the Sony FW-50BZ35P in India may vary depending on the supplier, project requirements, warranty options, installation services, and bulk purchase quantities. Commercial display pricing is often customized for business customers rather than fixed retail pricing. For the most accurate quotation, businesses should contact an authorized Sony Professional Display dealer. Purchasing through an authorized partner also ensures genuine products, manufacturer warranty, technical support, and professional installation services tailored to commercial deployments.

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